BSc in Business and Management

Four years $3,000 per academic year

Overview

The BSc in Business and Management is a 480-credit programme designed to equip students with the knowledge, skills and abilities (KSAs) to succeed in the business world of tomorrow, be it in the private, non-for-profit or public sectors, nationally and internationally. Effective management and administration of organizations is based on acquiring KSAs to become better decision-making, as well as perform business and management tasks such as assessing, diagnosing, strategising, planning and implementing.
The programme is geared towards developing critical analysis in students’ by focusing on how to think, not what to think. Key areas of business such as management, human resources, marketing, finance, accounting, operations, strategy and technology are covered. To apply, potential student should have a high school average of 65 percent or more, an English language proficiency of PTE 45 or IELTS 5.5 or ibt-TOEFL 64, pass the KBS entrance exam and undergo a formal interview with the school.

Admission Requirements

• High School Diploma: High school certificate attained within the last five years and have obtained a high school average score of 60% or above.
• English Language Proficiency: Minimum English Language requirement is 45 in PTE, 5.5 in IELTS -64 in ibt-TOEFL or 95 in Duolingo.
• Scheduled Interview
• Equalised transcript is required for students who have graduated from international institutions.
• Note Applicants dismissed for any reason from any university, school or college will not be considered.

• Application Form: Online application is required
• Official transcripts: Provide a copy of your official transcript (for applicants who graduated from international institutions, an equalized transcript is required).
• Certification Letter from High School: Provide an official letter from your High School Confirming your High School Average.
• A copy of your Passport/ID

Curriculum

The BSc in Business and Management is a four-year programme. Each year is divided into two semesters, with normally four modules taught each semester. Typically, the first two years of the programme are devoted to concepts and theories, mixed with the development of practical and applied skills, utilising social formats such as discussions, debates, negotiations and presentations. The last 2 years are spent exposing the student to critical thinking, real-world practical experience and developing the required KSAs to succeed in the workforce. In the final year, students are required to write a 12,000 word research dissertation. Under the current school structure, the programme shares its first two years with the Bachelor of Economics and Finance.

School of Management and Economics (SME), 2024-25 AY

UG Programmes – Business and Management (General, HRM and Marketing):

 

Year-Sem	Module code	Module title	(General)	(HRM)	(Marketing)
AY1-S1	CORE:
	SME101	Principles of Management	X	X	X
	SME102	Academic and Employability Skills	X	X	X
	SME103	Quantitative Methods in Business	X	X	X
AY1-S2	CORE:
	EF101	Principles of Marketing	X	X	X
	SME104	Fundamentals of Accounting	X	X	X
	BBM101	Principles of Economics	X	X	X
AY2-S1	CORE:
	BBM201	People and Work Culture	X	X	X
	SME201	Introduction to Finance and FinTech	X	X	X
	ELEC 1:
	HRM201 / MKT201	Employment Relations / Consumer Behaviour	X
	HRM201	Employment Relations		X
	MKT201	Consumer Behaviour			X
AY2-S2	CORE:
	SME202	Artificial Intelligence (AI) in Business	X	X	X
	SME203	Commercial Law of Iraq	X	X	X
	ELEC 2:
	HRM202 / MKT202	Business Ethics and Sustainability / Sales Management and Personal Selling	X
	HRM202	Business Ethics and Sustainability		X
	MKT202	Sales Management and Personal Selling			X
AY3-S1	CORE:
	BBM301	Entrepreneurship and Innovation	X	X	X
	SME301	Managing Operations and Services in Industry 4.0	X	X	X
	ELEC 3:
	HRM301 / MKT301	Iraqi Labour Law / Relationship Marketing	X
	HRM301	Iraqi Labour Law		X
	MKT301	Relationship Marketing			X
AY3-S2	CORE:
	SME303	International Business	X	X	X
	BBM302	Tourism and Hospitality Management	X	X	X
	ELEC 4:
	HRM302 / MKT302	Human Resource Development / Digital Marketing	X
	HRM302	Human Resource Development		X
	MKT302	Digital Marketing			X
AY4-S1	CORE:
	SME401	Leadership and Change Management	X	X	X
	SME402	Research Methods	X	X	X
	ELEC 5:
	HRM401 / MKT401	Performance Management / Strategic Marketing	X
	HRM401	Performance Management		X
	MKT401	Strategic Marketing			X
AY4-S2	CORE:
	SME403	Strategic Management	X	X	X
	SME404	Applied Research Methods	X	X	X
	ELEC 6:
	HRM402 / MKT402	International HRM / International Marketing	X
	HRM402	International HRM		X
	MKT402	International Marketing			X

Skills Development

Holders of this degree have the opportunity to work in a wide-range of organisations from the private sector to public institutions. Many organisations seek to employ business graduates in the hope of developing them into future leaders for their organisations and society. The degree has a strong appeal for most organisations because knowledge and skills in business management is critical to the financial health and long-term viability of most public and private organisations. For graduates with entrepreneurial aspirations, the degree offers the knowledge, skills and confidence to start or manage your own business.