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Ghaith Mustafa Kamel Abdallah

Associate Professor

Overview

Dr. Ghaith Mustafa is an Associate Professor in Business, he is specialized in Marketing. He Received his Master degree in International Trade from the University of Jordan, and received his PhD in Marketing from the Arab Academy for Banking and Financial Sciences. Over the past 11 years, he published 27 research papers in different marketing and management fields. He holds an adjunct position in the Management School at the University of Liverpool, UK.

Before moving to academia, he worked in the commercial sector for more than 10 years, during of which, he handled several managerial positions locally and regionally in the areas of marketing, sales, and general business managements.

Education

  • - PhD Marketing Arab Academy for Banking and Financial Sciences
  • - MSc International Trade University of Jordan
  • - BSc Medical Technology Al Isra University

Publications

Al-Abdallah, Gh. & Chew, V. (2020) Barriers to Six Sigma implementation in Chinese small and medium steel enterprises, International Journal of Business Excellence, Vol. 21, No. 4, pp. 454-466. (Scopus Indexed).
Ghattas, D. & Al-Abdallah, G. (2020) Factors affecting customers’ selection of community pharmacies: The mediating effect of branded pharmacies and the moderating effect of demographics, Management Science Letters, Vol. 10, No. 8, pp. 1-12. Doi: 10.5267/j.msl.2019.12.037 (Scopus Indexed).
Mustafa, S. & Al-Abdallah, Gh. (2020) The evaluation of traditional communication channels and its impact on purchase decision, Management Science Letters, Vol. 10, No. 7, pp. 1-12. (Scopus Indexed).
Abou-Moghli, A.A. & Al-Abdallah, G.M. (2019). A systematic review of women entrepreneurs’ opportunities and challenges in Saudi Arab. Journal of Entrepreneurship Education, 22(6). (Scopus Indexed).
Al-Abdallah, Gh., Aboumoghli, A. & Al-Thani, A. (2018), An Examination of the e-commerce Technology Drivers in the Real Estate Industry, Problems and Perspectives in Management, Volume 16, Issue 4, 2018; Vol. 16 No. 4, pp. 1-27. (Scopus Indexed).
Al-Abdallah, Gh. & Bataineh, A. (2018) Social Networking Sites and Fashion E-Purchasing Process, Journal of Business & Retail Management Research; Vol. 13 No. 2, pp. 36-49. (Scopus Indexed).
Aboumoghli, A. & Al-Abdallah, Gh., (2018), Evaluating The Association Between Corporate Entrepreneurship and Firm Performance, International Journal of Entrepreneurship; Vol. 22, No. 4, pp. 1-10. (Scopus Indexed).
Al-Abdallah, Gh., & Ahmed, R. (2018) The Impact of Corporate Social Responsibility on Customer Loyalty in the Qatari Telecommunication Sector, Journal of Business & Retail Management Research; Vol. 13 No. 1, pp. 253-268. (Scopus Indexed)
Bataineh, A., Alhadid, A., Alabdallah, Gh., & Alfalah, T. (2016) The Role of Information Technology Capabilities in Capitalizing Market Agility in Jordanian Telecommunications Sector, International Journal of Academic Research in Business and Social Sciences; Vol. 5, No. 8, pp. 90-101.
Bataineh, A., Alabdallah, Gh., & Alkharabsheh, A. (2015) Determinants of Continuance Intention to Use Social Networking Sites SNS: Studying the Case of Facebook, International Journal of Marketing Studies; Vol. 7, No. 4, pp. 121-135.
Alabdallah, Gh. (2015) The Impact of Internet Marketing Research on Achieving Competitive Advantage, International Journal of Arts & Sciences; Vol. 8, No. 1, pp. 619-627.
Bataineh, A., Alabdallah, Gh., Salhab, H., & Shoter, A. (2015) The Effect of Relationship Marketing on Customer Retention in the Jordanian Pharmaceutical Sector, International Journal of Business and Management; Vol. 10, No. 3, pp. 117-131.
Alabdallah, Gh., Abdallah, A., & Bany-Hamdan, A. (2014) The Impact of Supplier Relationship Management on Competitive Performance of Manufacturing Firms, International Journal of Business and Management; Vol. 9, No. 2; pp. 192-202.
Al Qeisi, K., & Alabdallah, Gh. (2014) Website Design and Usage Behaviour: An Application of the UTAUT Model for Internet Banking in UK, International Journal of Marketing Studies; Vol. 6, No. 1, pp. 75-89.
Alabdallah, Gh., Al-Khawaldeh, K., & Al-Hadid, A. (2014) Internet Usage and Traditional Distribution Channels: The Moderating Effect of the Firm’s Size in Jordan, International Business Research Journal; Vol. 7, No. 3, pp. 81-90.
Al Qeisi, K., & Alabdallah, Gh. (2013) Internet Banking Adoption in Jordan: A Behavioral Approach, International Journal of Marketing Studies; Vol. 5, No. 6, pp. 84-108.
Alabdallah, Gh. (2013) The Effect of Customer-Company Relationship on Internet Adoption in Jordanian Small and Medium Enterprises, Journal of Economics and Behavioral Studies; Vol. 5, No. 4, pp. 192-199.
Al-Bourini, F., Al-Abdallah, Gh., & Abou-Moghli, A. (2013) Organizational Culture and Total Quality Management, International Journal of Business and Management; Vol. 8, No. 24, pp. 95-106.
Alabdallah, Gh. (2013) Customer Relationship Management and Internet Implementation: Empirical Study on local Jordanian Enterprises. Interdisciplinary Journal of Contemporary Research in Business; Vol. 5, No. 4, pp. 44-56.
Abou-Moghli, A., Al-Moumany, S., & Alabdallah, Gh. (2013) The Role of the Disclosure and Transparency in Combating Financial and Administrative Corruption: A Field Study on Jordanian Public Joint-Stock Industrial Companies listed in Amman Stock Market. Interdisciplinary Journal of Contemporary Research in Business; Vol. 5, No. 4, pp. 368-381.
Alabdallah, Gh. & Aborumman, A. (2012) The Effect of Brand Associations on Customer Loyalty: Empirical Study on Mobile Devices in Jordan. American Academic & Scholarly Research Journal; Vol. 5, No. 1, pp. 122-134.
Aboumoghli, A. Alabdallah,Gh., & Muala, A. (2012) Impact of Innovation on Realizing Competitive Advantage in Banking Sector in Jordan. American Academic & Scholarly Research Journal; Vol. 4, No. 5, pp. 209-217.
Alabdallah, Gh., & Abou-Moghli, A. (2012) The Effect of Promotional Mix on Internet Adoption in Jordanian Small and Medium Enterprises. European Scientific Journal; Vol. 8, No. 12, pp. 96-112.
Aboumoghli, A., & Alabdallah, Gh. (2012) Market Analysis and the Feasibility of Establishing Small Businesses. European Scientific Journal; Vol. 8, No. 9, pp. 94-113.

Professional Qualification

  • - Member of the International Social Marketing Association, USA.
  • - Member of the Direct Marketing Association of Canada, Canada.
  • - Member of the Sales and Marketing Executives International, USA.
  • - Member of the Internet Marketing Association, USA.
  • - Guest member in the Chartered Institute of Marketing, UK.
  • - Member of the eMarketing Association, USA.

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